How much should music lovers of every genre budget for concerts this summer? [Data Analysis]

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Summer is approaching, and for music lovers, summer concerts are back. Over the past two years, many artists have refused to perform live shows or have done so in a limited way due to the coronavirus pandemic. But they have since resumed relatively normal touring schedules, giving viewers a cathartic sense of normalcy as the summer season approaches.

Of course, concerts come at a literal price, as fans have to buy tickets to see their favorite artists and hear their favorite tunes. But what kind of music has the highest price?

To answer this question and uncover the impact of music preferences on how much fans should spend to see their favorite artists, FinanceBuzz looked at concert industry data for 800 of the top gigs on tour from 2017 to 2021. By collecting information on the average ticket price, total ticket sales, and more, we found which music genres are the most and least expensive to watch live, which genres generate the most money, and more. Again.

Main conclusions

  • Classic rock was the most expensive musical genre to see live. On average, moviegoers paid $119.14 per ticket to see a classic rock show. The second most expensive genre was pop at $100.65 per ticket.

  • Springsteen on Broadway tickets were the most expensive tickets on average in three different years, 2017 ($496.16), 2018 ($508.93) and 2019 ($506.39). These are also the three most expensive overall ticket costs in the entire analysis.

  • Of the 800 tours analyzed, the most popular genre was pop, with 137 tours (representing over 17% of all tours assessed).

  • Pop concerts have generated nearly $5.3 billion in total ticket sales over the past five years, averaging just over $38.6 million per tour. This makes pop the most lucrative genre in the analysis, both on an overall and per-tour basis.

What is the most expensive musical genre to see in concert?

Average ticket price by genre

Among the 13 genres analyzed, classic rock concerts proved to be the most expensive for fans. The average ticket price for such concerts was $119.14. This was nearly $20 more than the second most expensive genre, pop, which had an average ticket cost of $100.65. Tickets for the third most expensive genre – Latin music – cost an average of $91.38.

At the opposite end of the spectrum, Christian music concerts were the most affordable. Ticket prices for top performers in this genre averaged under $40. Electronic Dance Music (EDM) tickets were the next most affordable at $55.05. These are the only genres with average ticket costs under $60.

Most expensive tickets by genre and artist

Most expensive tickets by genre and artist

Which artists had the most expensive tickets in each genre?

Whatever flavor of rock music fans enjoy, they can expect to pay a pretty penny to see the top names. For diehard rock fans, Metallica came out on top with an average ticket price of nearly $230 in 2021. This is the most expensive ticket price for a tour in the rock genre in the last five years. years. The Strokes were the alternative rock band with the highest ticket price over the past three years, at $126.70.

But those high prices pale in comparison to the Boss itself. Tickets to see Bruce Springsteen perform his Springsteen on Broadway tour cost fans $508.93 on average in 2018. That’s the most expensive average ticket cost not just in the classic rock category, but for any tour in n’ any genre in the past five years.

In fact, the three most expensive tickets in this entire analysis are all tickets to see Springsteen on Broadway. The 2017 ($496.16), 2018 ($508.93), and 2019 ($506.39) versions of the tour are the only tickets on any tour to cost more than $450 on average.

Only one other frontman of the genre has had a tour with average ticket prices over $300 – Lady Gaga. Tickets for his 2020 tour cost fans $337.43 on average, beating Bruno Mars’ 2021 tour ($330.73) by less than $10 per ticket to take the top spot in the pop genre.

What kind of music is the most lucrative for artists and venues?

Total ticket sales by genre

Total ticket sales by genre

Of the 13 genres analyzed, top touring bands in just five genres generated more than $1 billion in ticket sales from 2017 to 2021. Leading the way was pop music, which produced more than $5.2 billion. dollars in ticket sales for 137 concerts during the designated period. .

The only other genres to top the $2 billion mark were classic rock ($3.5 billion) and rock ($2.4 billion). Country and alternative rock rounded out the top five in overall ticket sales with $1.9 billion and $1.1 billion, respectively.

Average ticket sales per tour by genre

Average ticket sales per tour by genre

Of course, the raw totals don’t tell the whole story, so it’s worth looking at which genres generated the most money per tour. The top three genres remain the same when looking at it this way, with pop tours generating $38.6 million in ticket sales per tour across 137 tours, followed by classic rock ($35.6 million per tour out of 100 tours) and rock ($33.7 million per tour out of 100 tours). 72 circuits).

From there, however, two new genres make it into the top five. Interestingly, fourth place belongs to a genre where music is not the main focus (although it often plays a role). This is the “performance” genre, which includes magicians and acrobatic shows in the vein of Cirque du Soleil. The performance genre nearly equals rock per tour in generating $33.2 million on average. Hip-hop rounds out the top five, at $22.5 million per tour.

How to save a few bucks by seeing your favorite artists

No matter what style of music you prefer, concert tickets can be expensive. However, it is possible to afford these experiences without breaking the bank, especially if you follow these tips:

  • Earn cash back on concert tickets. Some credit cards offer rewards for entertainment purchases, especially if tickets are purchased through certain online retailers (think Vivid Seats or StubHub). By using one of best credit cards for concert ticketsyou can earn cash or reward points with your ticket purchases.

  • Use your weekends to earn money. Consider a weekend gig at a local venue where you can serve bar, serve food, or even host events. Spend a few extra hours with a extra weekend work could help you earn money to buy tickets for another concert. Plus, you can listen to concerts and performances while you work.

  • Choose a card issuer that qualifies for pre-sale tickets. To get tickets for these unique shows, pre-sale tickets are a must. Learn to get presale tickets with your credit card and avoid missing this unmissable concert.

Methodology

FinanceBuzz looked up Pollstar data on the number of tickets sold and the average price per ticket for each of the tours the service has ranked in their annual list of the Top 200 North American Tours for 2021, 2020, and 2019, as well as their lists of the Top 100 Global Tours for 2018 and 2017. We first ranked each artist/tour by their genre of music, then multiplied the average ticket price by the number of tickets sold to find the total ticket sales for each tour. We then added up the total ticket sales for tours of the same genre and divided by the total number of tickets sold for tours of each genre to find the true average ticket price by genre. Ticket costs and sales figures are accurate to the year each tour took place and have not been adjusted for inflation. We excluded genres with less than 10 tours represented in the data from our analysis. Therefore, opera, reggae and jazz were not included in our results.

This article How much should music lovers of every genre budget for concerts this summer? [Data Analysis] originally appeared on FinanceBuzz.


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